Three characters in search of adventures with Aim

In a Financial Times article by David Blackwell, David reports on the trials and tribulations of three companies that in 2007 were seeking to become aim listed. One of those three companies is The China Pub Company.

“China Pub Company, which was already quoted on the Channel Islands Stock Exchange, failed to make it on to Aim. But in retrospect, says John May, chairman, the failure to raise £3m was a blessing in disguise as “people have gone off Aim,” and small company shares have suffered from a lack of liquidity.

The company has announced plans to reverse into a cash shell on the Toronto Stock Exchange in a deal that values it at £7.5m. Mr May says there is a significant investor following in Canada for Chinese hospitality companies, and he expects to be able to use the shares to spread the embryonic pub business into mainland China.”

Read the entire article. (PDF)

Update on Proposed Offer for China Pub Co.

The Phoenician Fund Corporation I (“Phoenician”) and China Pub Company PLC (“China Pub”) announced on March 20, 2009 that they have reached an agreement in principle on the terms of a proposed offer (the “Proposed Offer”) to be made by Phoenician for the entire issued share capital of China Pub. The Proposed Offer will be subject to the terms and conditions described therein and it is intended to constitute Phoenician’s qualifying transaction within the meaning of TSX Venture Exchange (“TSX-V”) Policy 2.4.
Phoenician and China Pub are pleased to provide an update to the proposed board of directors of the Resulting Issuer. The board of directors will consist of previously disclosed individuals, being John May, Gerard Thompson and Alan Reid, and a proposed Canadian resident director Francisco Monteiro.

Francisco X. Monteiro – Proposed Director

Frank Monteiro has tremendous experience working with government entities in Canada, Hong Kong and China in the trade, business relations and purchasing sectors. In his role as the president of Hong Kong Canada Business Association he worked in conjunction with the Hong Kong Government, the Consulate of The People’s Republic of China in Toronto, the Department of Foreign Affairs and International Trade of Canada to assist Canadian companies in doing business with Hong Kong and China. In his current position as Vice President of Sales and Marketing at Engage China he worked with in-house consultants and project management staff in Toronto, Beijing and Shanghai to develop sales and marketing strategies, providing legal, financial and accounting support to meet client needs, developed and maintained key relationships with Canadian Government Trade Specialists at the Federal and Provincial levels and established and maintained key relationships with Hong Kong and China Government Officials. Frank was previously Director of Sales with Black Isle Consultants (N.A.) Ltd. in Toronto Canada, Associate Director at IQPC Business Forums in London England and also held several managerial positions with Canada Post Corporation in the beginning of his career. Frank was educated at Ryerson University, London Business School and the Toronto School of Business.

The Insiders of the Resulting Issuer will be the China Pub directors who will become directors of the Resulting Issuer, in particular John May, Alan Reid and Gerard Thompson, as well as Canadian resident director Francisco Monteiro. Additional Insiders are directors of the subsidiaries of China Pub, who will become directors of the subsidiaries of the Resulting Issuer, in particular Ian Watt, Paul Watt and Geoffrey Dart. Apsley Estates Ltd will also be considered an Insider as it will hold 13.63% of the Resulting Issuer’s capital on a non-diluted basis. Apsley Estates Ltd. is beneficially owned by Victoria Berensen, a UK resident. Other than indicated above, there are no other Insiders.

BACKGROUND TO THE PROPOSED OFFER

In conjunction with the Proposed Offer as previously announced, Phoenician has obtained TSX-V approval and completed its loan of Cdn$225,000 (being the maximum amount pursuant to TSX-V policies) to China Pub in order to meet staff costs and creditors. Any excess will be used for working capital. In accordance with the TSX-V Policies the lending facility is secured by a charge over the shares of the operating subsidiary wholly-owned by China Pub. The facility will be repayable on demand. Without this loan facility, it is unlikely China Pub could meet its current obligations and it would face insolvency and subsequent liquidation.
The board of directors of Phoenician and China Pub believe that the Proposed Offer would result in China Pub being in a stronger financial position than its current weak financial position as referred to above. In particular, the finances available to Phoenician could be used to reduce exposure to China  Pub’s short term obligations although the Resulting Issuer will need to raise further additional financing shortly after completion of the Proposed Offer to meet the Resulting Issuer’s ongoing working capital requirements and to assist with China Pub’s expansion.

For more details regarding the Proposed Offer refer to Phoenician press release as of March 20, 2009 on SEDAR (www.sedar.com).

Update on Proposed Offer for China Pub Company plc

Annual Report and Accounts 2008

2008 has been a year of both progress and chalenge for China Pub Company plc.

As you are no doubt aware, global financial markets are experiencing difficult times and China Pub Company plc has not been immune. However while the economic struggle has impacted negatively on our strategy and timing for expansion plans, it has also provided the Board with reassurance that Greater China is the place to be. Individual trading results for our pubs have not eroded and the World Bank forecast for economic growth in China remains a buoyant 6.5% for 2009. Even at half of this growth rate the outlook for our strategy looks good.

In April 2008 the Group launched its anticipated expansion programme into mainland China with the opening of Malone’s, an American themed sports bar, located in the heart of the vibrant Pudong business and residential district of Shanghai. The strength of the Malone’s brand and the style and theme of this new outlet leaves our management confident that we are ideally positioned to leverage our success and maximise future opportunities across Greater China. This is the first pub opened under the Malone’s brand agreement that was signed during 2007. It is extensively larger than our other existing pubs, being approximately 9,000 square feet in size and split over three levels.

We also further developed our presence in Greater China with the sponsorship of the “China Pub Company Yellow Sea Cup” ruby tournament. The sponsorship agreement between the Yellow Sea Cup Tournament and China Pub Company plc covers the seasons 2008-2017. In 2008 this hotly contested rugby tournament included four teams from Shanghai, Beijing, Guangzhou and Seoul from South Korea and is set to be expanded in 2009 to include another four new teams from the region. China Pub Company plc wll use its association with the Yellow Sea Cup to promote the Groups brand of pubs to players as well as the fans and public in general in their various locales.

Where the Group did struggle in 2008 and into 2009, was to secure fundraising to support our development and expansion plans. Unfortunately the Group had geared up its management team and had several sites under option when the economic crisis began to unfold. Alas, like most in this current market, new finance was nonexistent or impractical to raise on economic terms and several good opportunities for us have been lost. However in more recent news I am pleased to advise that an option finally presented itself. An agreement has been entered into with The Phoenician Fund Corporation I (”Phoenician”) for a share for share reverse merger which will see China Pub Company plc move from the CISX to the Toronto Stock Exchange (TSX-V). The transaction was seen as a positive move by the Board of China Pub Company plc as Phoenician has sufficient cash reserves to cover our immediate working capital and expansion plans until a significant amount of finance can be raised from elsewhere. Further information about this transaction is outlined in note 25 of the financial statements. Th Board remains optimistic about our strategy and believe we are now better positioned to raise the required capital to take China Pub Company plc to the next level.

The Board’s strategy remains unchanged as we continue to acquire more thmed pubs and to develop our existing brands across Greater China.

Obtain the full Annual Report and Accounts 2008.

John May
Executive Chairman

Proposed Offer for China Pub Co.

The Phoenician Fund Corporation I (“Phoenician”) and China Pub Company PLC (“China Pub”) announce that they have reached an agreement in principle on the terms of a proposed offer (the “Proposed Offer”) to be made by Phoenician for the entire issued share capital of China Pub.  The Proposed Offer will be subject to the terms and conditions described herein and it is intended to constitute Phoenician’s qualifying transaction within the meaning of TSX Venture Exchange (“TSX-V”) Policy 2.4.

This Announcement does not constitute an announcement of a firm intention to make an offer under Rule 2.5 of the UK Takeover Code (the “Code”).  Accordingly there can be no certainty that an offer will ultimately be made and no certainty to whether any offer will be made on the terms described herein.

Trading of China Pub’s shares on the Channel Islands Stock Exchange (the “CISX”) was suspended on 4 March 2009 pending details of the Proposed Offer.  The Board of China Pub will unanimously recommend shareholders of China Pub to accept the Proposed Offer.

Phoenician is an Ontario corporation and its shares are listed on the TSX-V.  It is a capital pool company within the meaning of TSX-V Policy 2.4, that is, a company that has yet to complete a qualifying transaction. Until it completes a qualifying transaction, Phoenician cannot commence commercial operations.  Phoenician currently has at least Cdn. $500,000 in cash.

John May, Chairman of China Pub has given an irrevocable undertaking (known as a “lock up agreement” in Canada) to Phoenician to accept the Proposed Offer in respect of his 10,000,000 shares in China Pub (representing 1.5% of the issued share capital of China Pub as at the date of this Announcement).

Should the Proposed Offer be completed, a request will be made for the China Pub shares to be delisted from the CISX.

Download the complete announcement of the Proposed offer for China Pub Co.

Suspension of Trading

The Directors of China Pub Company PLC announce that pending clarification of a possible offer it has requested an immediate suspension of trading in its shares which the CISX has agreed will take effect from midday on 4 March 2009